How can you build and develop a residential assisted living (RAL) space that attracts residents and beats the competition? Today, Clint Coons of Anderson Business Advisors talks to Lisa Cini, founder of Mosaic Design Studio and author of senior living design books. She helps RAL business owners take their properties to the next level. When it comes to RAL, it’s not only about location, location, location, but making it attractive and wanting to live there during your golden years.
- What sparked Lisa’s interest in RAL space? Interior design that transformed into certified healthcare to make an impact when sending people home
- What’s the difference between a nursing home and RAL? Nobody wants to go into a nursing home during a crisis situation knowing they’ll never leave alive
- How has RAL changed over the years? Mindset shifted to make a comfortable and attractive transition where average stay increased from two to 20 years
- Is bigger always better for RAL? Better for the bottom line, publicly traded, scaled up version for profit and FTEs, but not for residents who live in them
- What makes RAL your or your loved one’s home? Walk-the-walk and talk-the-talk of what you do at home; forget about bed hair and getting dressed up
- Why does RAL staff become a surrogate family? Interaction, engagement, and intimate one-on-one care lets residents put their guard down and live like they did at home
- What issues are related to RAL properties? Make it a place for residents to thrive and relieve burdens to change fear to freedom
- How should RAL properties be designed? Similar to spa design with curb appeal, vestibules, soft surfaces to reduce noise, induction loop, indirect lighting, wholesale residential furniture, and space for guests
- What technology is essential for RAL properties? Lowe’s, Home Depot, and other big box companies are getting into RAL business by offering:
- Wi-Fi for streaming, gamification, face-to-face video, etc.
- Bidet toilet seats and handles to safely and independently clean yourself.
- Are RAL properties going to the dogs? People respond to and love their pets/comfort animals; they shouldn’t and don’t want to give them up
- What else should RAL properties and their owners take into consideration? Be open minded about cannabis and the role it can play in residents’ lives